1

Why people (don't) shop online: A lifestyle study of the internet consumer

Year:
2003
Language:
english
File:
PDF, 349 KB
english, 2003
5

Information Response Models: An Integrated Approach

Year:
1982
Language:
english
File:
PDF, 467 KB
english, 1982
7

PERCEPTION OF CHILDREN'S INFLUENCE ON FAMILY DECISION PROCESSES

Year:
1987
Language:
english
File:
PDF, 777 KB
english, 1987
10

The Interaction between Comparative Advertising and Copy Claim Variation

Year:
1981
Language:
english
File:
PDF, 873 KB
english, 1981
11

The Interaction between Comparative Advertising and Copy Claim Variation

Year:
1981
Language:
english
File:
PDF, 1.52 MB
english, 1981
14

The Communications Hierarchy Framework for Evaluating Copytesting Techniques

Year:
1979
Language:
english
File:
PDF, 1.12 MB
english, 1979
18

Information Response Models: An Integrated Approach

Year:
1982
Language:
english
File:
PDF, 1.60 MB
english, 1982
22

The six shopping worlds of baby boomers

Year:
1994
Language:
english
File:
PDF, 633 KB
english, 1994
24

Special section on marketing communications: Introduction

Year:
1983
Language:
english
File:
PDF, 105 KB
english, 1983
25

Adoption Patterns of New Banking Technology in Southeast Asia

Year:
1987
Language:
english
File:
PDF, 714 KB
english, 1987
26

Managing the Marketing Research Functionby Lee Adler; Charles S. Mayer

Year:
1977
Language:
english
File:
PDF, 476 KB
english, 1977
29

Advertising-Selling Interactions: An Attribution Theory Experiment

Year:
1977
Language:
english
File:
PDF, 977 KB
english, 1977
36

Religious Orientation and Life Aspirations

Year:
2015
Language:
english
File:
PDF, 201 KB
english, 2015
44

Promotional Effects on a High-versus Low-Involvement Electorate

Year:
1978
Language:
english
File:
PDF, 938 KB
english, 1978
46

Promotional Effects on a High-versus Low-Involvement Electorate

Year:
1978
Language:
english
File:
PDF, 304 KB
english, 1978